July 30, 2018 12:07 pm Published by Comments Off on JOHN HEACOCK JOINS HOOVER FINANCIAL ADVISORS

RELEASE DATE:               July 26 2018

NEWS CONTACT:              Susan I. Shiber;   610.970.6192


Malvern, PA – Well-known, industry-respected John L. Heacock recently became an integral part of the Hoover Financial Advisors, PC staff. His appointment as a financial advisor was announced by Pete Hoover, CFP®, company founder and CEO.

Heacock is currently working with a number of HFA clients and many of his own, which he transferred to his new firm. A big plus for HFA is the financial advisor’s Certified Family Business Specialist, CFBS, designation.

A second generation financial advisor, he began his career at his father Richard Heacock’s company in Haddonfield, New Jersey. Prior to joining HFA, he was with Atlas Advisory Group, and before that, Heacock was associated with several Fortune 100 organizations. He earned a B.A. degree from Haverford College, and holds numerous securities designations, as well as Life and Health Insurance advisory licenses. He resides in West Chester with his wife Jessica and two children. Heacock’s community involvement includes the Brad Wilby Memorial Foundation board of directors, Philadelphia Estate Planning Counsel membership and various Haverford College fundraising activities.

Hoover is pleased to welcome Heacock. “We couldn’t be happier,” he says. “John is a perfect fit for HFA. His integrity, enthusiasm for our industry and an unparalleled dedication to provide stellar personalized client service match our company culture.”

Heacock is equally gratified. “I always wanted to be part of a financial advisory team. There is only so much one person can do, and now I am able to expand services for clients. When I made the decision to change direction, I conducted a thorough search, and learned that Hoover Financial Services brings a comprehensive approach to wealth management. Its commitment to the fiduciary standard is a binding promise to always do what is in the best interest of the client. HFA guiding principles and ancillary services set it apart, and I am honored to be on the team.”

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John Heacock Joins HFA … 2

HFA, which is headquartered on Moores Road in Malvern, was launched in 2005 by Pete Hoover, who has been an independent financial advisor for more than 35 years. Since its inception, HFA has quadrupled in size and currently manages more than $775 million in client assets. Earlier this year, it was ranked by Advisory HQ as one of the eight Top Best Financial

Advisors in Philadelphia. In 2017, HFA merged with Villanova Financial Services. In addition to financial advisors, staff members include certified financial planners, investment analysts,  insurance and tax specialists, attorneys, a certified portfolio manager, and an information services manager. In 2016, HFA was named to the Financial Times 300 Top Registered Investment Advisers list. Four years earlier, it was selected as Small Business of the Year by Chester County Chamber of Business & Industry. For additional information, visit the company’s website at or call 610.651.2777.           

PHOTO CAPTION:             John L. Heacock      


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This post was written by Meridith McCarty

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